Expert Consulting

Studies

Studies

Individual studies/assessments

Let 20blue be your partner for your individual study. Thanks to our established contacts in research, we run studies for you that contain objective data and information, as well as qualified assessments, prepared in a comprehensible and action-oriented manner.

Comparative studies

Combining field and desk research elements with the aim of making an (internationally) reliable statement about a product, brand, target group, trend or strategy. In the run-up to national or international studies, we work with you to jointly develop a study design and a mix of methods suitable for your project. Focus group interviews are also a possibility.

Discourse analysis

Discourse analysis shows you how your target group actually talks – how they discuss certain themes or understand a particular term. This is a quantitative analysis, based on as much data as possible. Frequencies, collocations and concordances of individual words highlight relationships between terms, and they make it clear to you how your target group feels about a topic.

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Analysis

Are you getting to grips with a new topic, do you want to know what’s on the cards for your industry or do you want to drive your business forwards? Building on our Theme Analysis, Industry Report and Trend Analysis services, we provide companies with well-founded answers, covering all areas from initial orientation phases through to expansions.
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Build a Panel

Are you looking for sound insights into the minds of different target groups and stakeholders? We conduct high-quality in-depth interviews covering various debates, and also offer the opportunity to build an exclusive panel for long-term surveys (including evaluations).
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Internationalisation

Do you want to know about the peculiarities of a local market, how a topic is discussed in a certain local context or how your slogan is understood locally? Our international Expert Community supports you through our Country Check, Global Slogan Check and Discourse Analysis internationalisation services.
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Your direct line to the 20blue team

Whether it’s an enquiry, an application or you’re from the press, we will read your message between 9am and 5pm CET and get back to you within 24 hours. Often, we're much quicker than that.